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Searching for the right Shopper Marketing agency?
More and more companies are now including Face-2-Face Marketing within their overall Brand strategy plans. Finding the right Shopper Marketing…
Blog
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UP! gives an insight into the Italian market
The Italian market, like other European markets, was and is affected first by the pandemic and then by the war…
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Increasing brand awareness by using shopper marketing
Do you work in retail? If so, you have probably noticed that the term “shopper marketing” is being used more…
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PROMOKANT from Zurich joins the International Shopper Marketing Group
We are happy to welcome Swiss agency PROMOKANT as the newest member of our international shopper marketing network. PROMOKANT market…
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UK Agency HIGHJAM share their views on Shopper and Promotional Marketing in 2022 and beyond
Life as we know it has changed dramatically since 2019 and the start of the coronavirus pandemic. The retail sector…
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Romanian Agency FieldStar: Strong & Successful even in times of crisis
According to recent research, despite increased inflation, people are yet to make any changes in spending habits. Holidays, moving house…
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Spain and Shopper Marketing in 2022
As one of the first Spanish companies in the field of POS marketing, the A10 Group are experts in the…
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ISMG Bi-Annual Meeting of Country Representatives. Spring 2022
The bi-annual meeting with the heads of shopper marketing agencies from the UK, (Kate Roche and Dena Stafford – Highjam)…
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ST-PROMOTIONS your Field Marketing Partner in German speaking countries
In a challenging environment, marked by restrictions due to long-term measures to contain the spread of the coronavirus and, more…
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The hybrid shopper – a challenge for shopper marketing agencies
While consumption via digital channels is increasing, it is becoming more and more necessary for brands to be represented as…
