Date:
Touch joins the EAA network – Connecting Europe and Asia through brand experience
We’re delighted to share some exciting news that marks another important step in our international growth journey. Our new partner…
Blog
Date:
Purpose-Driven Brand Activations: When Brands Take a Stand and Mean It
Brand activation has entered a new era. Brands no longer strive merely to occupy media space, they want to earn…
Date:
POS, Festivals, or TikTok? Choosing the Right Channel for the Right Audience
Channel choice isn’t about chasing trends—it’s about understanding context. Consumers make decisions across multiple spaces: they shop at the shelf,…
Date:
From Activation to Brand Loyalty: Turning Moments into Long-Term Value
In today’s fiercely competitive retail environment, catching the consumer’s eye at the point of sale (POS) is essential, but it’s…
Date:
Why Switzerland Might Be the Perfect Test Market for Your Live Marketing Campaign
Planning a live marketing campaign across several European countries—but not quite ready to launch in five markets at once? That’s…
Date:
Welcome to Rider – where brands come alive!
Rider stands at the forefront of Brand Experience, Shopper Experience, and Sponsorship Activation across the Swedish and Nordic markets. With…
Date:
Successful Gathering of the European Activation Agencies Network in Lyon – Welcoming New Scandinavian Member Rider
The members of the European Activation Agencies (EAA) network recently gathered in Lyon for a productive and inspiring meeting. Representatives…
Date:
JÏZ Marketing Group: Driving Sustainable Field Marketing Solutions in France
Our partner, JÏZ Marketing Group, is a coalition of agencies dedicated to delivering effective and sustainable marketing solutions to clients.…
Date:
Searching for the right Shopper Marketing agency?
More and more companies are now including Face-2-Face Marketing within their overall Brand strategy plans. Finding the right Shopper Marketing…
Date:
UP! gives an insight into the Italian market
The Italian market, like other European markets, was and is affected first by the pandemic and then by the war…
